Apple has purchsed Lala

Apple has purchased Lala - a service offering streaming music.

Although Apple's representative confirmed that the corporation bought the Lala website, he did not disclose the details and purpose of the transaction. Unofficially, it is said that Lala is extremely valuable to Apple because of the developed model of music sales, in which the resources available in "steaming" technology are often cheaper than traditional tracks in the form of mp3 files. Currently it is unknown whether the company will introduce the streaming music into the iTunes store.

Interestingly, a few weeks ago Lala began to work on integration of some features with the Google search engine.